847.680.3688 info@wisnermarketing.com 6615 Grand Ave. #1054, Gurnee, IL 60031

Jim Wisner to Chair FMI Private Brand Sustainability Committee

In addition to his role on the the FMI Private Brand Executive Committee and the Technical and Regulatory Workgroup, Jim Wisner will assume responsibility of chairing the FMI Private Brand Sustainability Workgroup. This group will bring together retailers and manufacturers to share ideas and advise FMI on advancing industry sustainability initiatives in the private brand …

ECRM: The Global Private Brand Opportunity

On January 28, ECRM Marketplace will be hosting a special Webinar looking at the global opportunity for private brands. Targeted at manufacturers worldwide, it will be presented by The Global Masters of Private Brands (Jim Wisner-US; Bill Trainor-Oceana and Southern Asia; Edgar Elzerman-Europe; and Tom Stephens-Canada, Korea, and elsewhere). The group will move around the …

Jim Wisner to Speak on e-Commerce and Digital Marketing at the 2018 PLMA Show.

Jim Wisner and Heidi Reale, founder of Sparkshoppe Ltd., will be teaming up to present at the 2018 PLMA Show this November in Rosemont, Illinois. Their presentation, titled “e-Commerce and Digital Marketing. What to Know. What to Do.”, will address the impact of the digital ecosystem on the future of store brands. Current trends, facts and figures, …