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Jim Wisner to Speak on e-Commerce and Digital Marketing at the 2018 PLMA Show.

Jim Wisner and Heidi Reale, founder of Sparkshoppe Ltd., will be teaming up [...]

July 23rd, 2018|News|

MBC Consulting Alliance Announced

MBC consulting is the leading CPG manufacturing share group organization with 27 active [...]

July 23rd, 2018|News|

PLMA Salute to Excellence Judging

For the 10th consecutive year, Jim Wisner will again serve as a judge [...]

May 11th, 2018|News|

Wisner Marketing and Brand Strategy Consultants Team up in Trinidad

Jim Wisner from the Wisner Marketing Group teamed up with Tom Stephens from [...]

May 5th, 2018|News|

Digital Marketing Training Program Launched

In partnership with SparkShoppe, Ltd., Wisner Marketing recently delivered a full day training [...]

March 20th, 2018|News|

Jim Wisner Addresses Federated Winter Selling Show

The Federated Foods Winter Show was held in Las Vegas this February, featuring [...]

February 25th, 2018|News|

Top 50 Private Brand Retail Report

Wisner Marketing recently completed comprehensive dossiers of the top 50 United States retailers [...]

November 29th, 2017|News|

Why Amazon’s purchase of Whole Foods could be good for all store brands

In this podcast with Store Brands Editor-in-Chief Lawrence Aylward, industry consultant Jim Wisner [...]

June 23rd, 2017|Insights, News|

Category Management 2.1: The Store Brand Opportunity

Wisner Marketing is conducting a major industry-wide initiative in partnership with the Food [...]

February 6th, 2017|News|

The Real Economics of Store Brands

Wisner Marketing is in the process of completing a whitepaper for the Private [...]

February 6th, 2017|News|